Picking the right real estate agent to sell your home is a big deal. The difference between someone who’s just “fine” and someone who’s a great fit for you can mean more money in your pocket, less time on the market, and a whole lot less stress from start to finish.
But here’s the thing: every agent has a polished pitch. Everyone looks good on paper. So how do you cut through the surface stuff and figure out who’s really going to help you navigate the maze of selling your home?
Here’s my step-by-step guide to interviewing agents—based on years of walking sellers through this exact process.
Step One: Get Clear on What You Need
Before you talk to a single agent, pause and reflect. What matters most to you in this sale?
Are you on a tight timeline? Trying to coordinate a sale with another purchase?
Is your top priority getting the absolute best price, even if it takes longer?
Do you want someone who checks in often, or someone who just updates you when there’s news?
Are you drawn to someone with decades of experience—or someone newer with fresh energy?
Every seller is different, and that’s okay. Being honest with yourself about your needs will help you recognize the right match when you meet them.
Step Two: Gather Referrals (With a Little Extra Digging)
Personal referrals are a great starting point. But don’t stop at “We loved our agent!” Always follow up with why.
Ask things like:
Remember—your friend’s dream agent might be a mismatch for you. They may have wanted tons of hand-holding, while you’d prefer someone who’s more direct and business-like. That doesn’t mean the agent’s bad—it just means they might not be your flavor of helpful.
Step Three: Ask the Right Questions
When you sit down to interview agents, you want to ask questions that go beyond the resume. You’re not just checking credentials—you’re looking for alignment.
If timing is key:
“What’s your approach when a seller needs to close quickly?”
If you’re hoping to maximize price:
“How do you handle pricing strategy, especially in multiple-offer scenarios?”
If you want someone who knows your neighborhood like the back of their hand:
“How many homes have you sold in this area recently? What stands out to you about this part of town?”
Good agents won’t just rattle off answers—they’ll walk you through their thought process. You’re looking for someone who thinks strategically and adapts to your specific situation.
The Essentials Every Seller Should Ask
Even beyond your personal priorities, there are a few key areas every agent should be able to speak to:
Market Knowledge
A solid agent will talk in specifics—inventory levels, buyer demand, recent comps—not just “it’s a hot market” or “things are cooling off.”
💡 Important side note: Your agent doesn’t control the market. We can guide, interpret, and strategize, but we’re not magicians or decision-makers. We help you respond wisely to the market as it is—not how we wish it would be.
Problem-Solving Skills
You want to hear how they think on their feet, how they communicate under pressure, and whether they stay solution-focused. Real estate deals rarely go exactly as planned.
Communication Style
Their style should feel comfortable and effective for you.
Marketing Strategy
Beware of one-size-fits-all approaches. A thoughtful agent will talk about your home’s unique strengths and your likely buyer. They’ll walk you through why they’d use certain marketing channels and which ones are just fluff.
Don’t Forget: Watch What They Ask You
A great agent is going to ask you a lot of questions, too. They should be genuinely curious about:
If they’re not asking, that’s a red flag. Selling a home is personal. It’s rarely just a financial decision. You want someone who gets the whole picture.
Step Four: Trust Your Gut, but Check the Facts
After a few interviews, you’ll probably have a favorite. That’s great! Just take a moment to back up your instinct with some facts.
And let me say this again—the best agent for you is not always the one who promises the highest price or the lowest commission. Sometimes those things are just bait.
Final Thoughts
Selling your home is a big deal. You deserve someone who doesn’t just list it—you deserve someone who knows how to guide you through the messy middle parts, interpret shifting market signals, and help you make decisions that feel right for you.
Because no matter how experienced your agent is, they’re not the one calling all the shots—you are. Their job is to bring clarity to the chaos, to walk with you step-by-step, and to make sure you have the information and support to make confident choices along the way.
That’s what you’re really hiring when you choose a listing agent: not a hero, not a wizard—just the right partner for the road ahead.